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Worksheet: Website Page Planning

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1. Purpose and Goals:​

Define the main purpose of the website and its goals. What do you want to achieve with this website? (e.g., showcase products, provide information, generate leads, sell services, etc.)

2. Target Audience:​

Describe your ideal website visitors. Who are they? What are their needs and preferences?

3. Core Pages:​

Identify the essential pages that your website should include:

  • Home
  • About Us / About Me
  • Services / Products
    • Individual Service (might be needed if there are many parts of a service item that cannot be all described onto one page)
  • Contact Us / Contact Me

4. Additional Pages:​

Brainstorm other pages that might be relevant to your website:

  • Portfolio / Gallery
  • Testimonials
  • Blog
  • FAQ
  • Pricing
  • Resources / Downloads
  • Terms and Conditions
  • Privacy Policy

5. Navigation:​

Map out how your website's navigation menu will be organized. Indicate which pages will appear in the main menu and which might be in sub-menus.

6. Page Hierarchy:​

Determine if there are any parent-child relationships between pages (e.g., a sub-page under a main service page).

7. Call-to-Action (CTA):​

Identify the primary action you want visitors to take on each page. This could be signing up for a newsletter, contacting you, making a purchase, etc.

8. Content for Each Page:​

For each identified page, briefly outline the content you plan to include. This can be a short description of the information or elements you want to showcase.

9. Page Interactivity:​

Do any pages require interactive elements like forms, surveys, quizzes, or a search bar?